Our Story

Discover our inspiring journey from Salalah, Oman in 1995 to becoming a trusted name in the fragrance industry across the UAE and India. Learn how Al Bahjah Perfumes and Fragroz grew through passion, expertise, and a commitment to customized, high-quality fragrance products for every customer.

12/9/20251 min read

white concrete building
white concrete building
Our Story

Our journey began in Salalah, Oman, in 1995, where our passion for fragrances first took root. With years of dedication and expertise, we expanded our vision and, in 2003, launched Al Bahjah Perfumes in the UAE. Here, we built a reputation for quality and personalized service, offering customized perfumes tailored to each customer’s unique preferences.

Driven by our commitment to excellence, we continued to grow. In 2024, we expanded to Kerala, India, establishing Al Bahjah International LLP. We proudly opened our showroom in Kannur under the brand name Fragroz, bringing a wide range of fragrance-related products—including perfumes, attar, bukhoor, and solid perfumes—to our valued customers.

Our focus on customization and quality has earned us a loyal following both offline and online. We are grateful for the positive response and support from our customers, and we look forward to creating even more memorable fragrance experiences in the future.